The ‘Nasha Mukta Yuva for Viksit Bharat’ campaign was organised by Khelo India Centres (KIC) Dehradun and SAI Training Centre (STC), Varanasi under Sports Authority of India, (SAI) Netaji Subhas Regional Centre (NSRC), Lucknow on 31 October 2026, under the Fit India and My Bharat initiative, to promote a drug-free India through sports, fitness and a healthy lifestyle.

Under the leadership of Shri Atma Prakash, Regional Director In-charge, SAI NSRC Lucknow, both initiatives witnessed enthusiastic participation from over 270 participants across both centres, including athletes, trainees, coaches, staff members and My Bharat volunteers. Through a series of fitness activities and awareness initiatives, the programme highlighted the importance of physical fitness, discipline and youth participation in building a healthy and developed India.

KIC Dehradun

At Dehradun, the event was organised at Maharana Pratap Sports College, with the participation of over 150 individuals, including 20 My Bharat volunteers and Sports College coaches.

The programme commenced with the ‘Nasha Mukti’ pledge, wherein participants reaffirmed their commitment to staying away from substance abuse and promoting a drug-free society. The event featured a mini marathon, volleyball activities and a plank challenge, encouraging participants to demonstrate their fitness, endurance and sporting spirit.

Assistant Director Brijesh Kaushik attended the programme as the Chief Guest and encouraged the participants to adopt healthy habits and actively contribute towards the vision of a drug-free and developed India.

SAI STC Varanasi

At Varanasi, the campaign was organised at Udai Pratap College, Bhojubeer, with the participation of over 120 individuals, including 10 My Bharat volunteers, UP College trainees and staff members.

The programme featured a mini marathon, skipping and push-up challenges, promoting physical fitness, endurance and an active lifestyle among the youth.

The event was graced by Shri Ramesh Pratap Singh, Principal, Udai Pratap College; Shri Nanhey Singh, Retired Athletics Coach; and Shri Abhishek Srivastava, DO, LIC and former hockey athlete, who attended as distinguished guests. Their presence and encouragement motivated participants to embrace sports and fitness as an integral part of their daily lives.

Promoting a Drug-Free and Fit India

The simultaneous organisation of the campaign at KIC in Dehradun and STC in Varanasi reflects the commitment of Sports Authority of India, NSRC Lucknow, towards promoting youth engagement, physical fitness and awareness against substance abuse.

Senior SAI NSRC officials Lt. Col. Gaurav Singh (Director), Shri Manish Kumar (Assistant Director), and Shri Praveen Kumar C.M. (Assistant Director) appreciated the efforts and encouraged everyone to integrate sports and physical exercise into their daily lives as a lifelong commitment toward building a healthy, active, and empowered nation.

The programme concluded on a positive note, with participants and guests appreciating the initiative and its efforts to foster community engagement through fitness and sports. The event reaffirmed SAI NSRC Lucknow’s continued commitment to promoting a culture of fitness, active living and greater public participation in sports. The campaign reinforced the message that a drug-free youth, empowered through sports and fitness, is the foundation of a healthier, stronger and developed India.

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